Our clients range from fast-moving startups to global companies, all with one goal: design that makes them stand out.
Overview
ScaleUp Agency was spending 25+ hours per week manually writing and sending cold outreach emails for their clients. Open rates were averaging 18% and reply rates barely hit 4%. They needed a smarter, faster system that could personalise at scale without losing the human touch. The system pulls prospect data from LinkedIn and company websites, generates personalised email copy using AI, and sends sequenced follow-ups based on engagement signals — all automatically.
Challenges
Personalisation at scale is genuinely hard. Generic AI-written emails get spotted immediately and hurt deliverability. We had to build a multi-source research layer that pulled specific, verifiable facts about each prospect before the AI wrote a single word. Deliverability setup — SPF, DKIM, DMARC, domain warm-up — was equally critical and took two weeks to get right.
Conclusion
After 30 days live, open rates jumped to 47% and reply rates hit 14% — a 3.5× improvement. The agency cut their outreach time from 25 hours/week to under 3. They onboarded two new clients directly from campaigns run through the system within the first month.
